Burch addresses the current surge of interest in wearable technology, by taking a look back at past trends. Beginning in the 1970s, he says that hip-hop culture with its big, booming beat boxes changed the way people played music. First users were content with just hearing music from local radio stations while traveling. Then starting in the 80s and 90s, there was a transition to recording personalized versions of music and creating storylines.
Before long people started dressing like breakdancers and hip-hop artists. And suddenly, it was no longer a cultural phenomenon, because quickly young people from all walks of life, thought it was fashionable to wear loose, baggy clothes and colorful emblems as everyday outfits.
Consequently, Burch says there was a further intertwining of fashion and technology, as designers sought creative expression through “Avante Garde” designs. One important influence during this time period was young Dutch designer, Anouk Wipprecht. Wipprecht saw the connection between fashion and technology as something to be imparted into fun, funky clothing. She went on to create a drinking making dress and a self-painting dress, as a result.
Christopher Burch is the ex-husband of successful fashion icon, Tory Burch. In 2013, he was added to Forbes’ annual list of billionaires. Burch helped launch his ex-wife’s brand in 2004. But, he is a man of many different hats; a serial entrepreneur with several companies, including a preppy retail outlet, the wireless charging solution, Powermat, an office store, which sells outlandish and unusual office supplies, and he owns several properties with homes in the Hamptons, Indonesia, and Nantucket Island.
At first glance, Burch looks like a “gentle” man of leisure. He has maintained an active interest in the fashion world since the inception of his ex-wife’s flagship store. Not only is he involved with multiple businesses as a self-made billionaire; he also has two adult daughters, who recently launched their own fashion businesses. In addition to his entrepreneurial endeavors, Christopher Burch also continues to author numerous articles, related to fashion, business and creativity.